Customer
Contact
Insights

The BBC recently reported something that to my mind had already happened a while back, making WhatsApp available to businesses so that they can interact with the customers

The last two years have put tremendous pressure on the employer-employee relationship. From vaccination to workplace safety measures, the pandemic has introduced plenty of new potential sources of conflict, and in many cases, employers’ COVID response and their handling of COVID-related issues continue to be a source of resentment.

Rising billing, growing fuel poverty and a new quarterly price cap update.

Never ask your employees to do something you wouldn’t be willing to do yourself

First, some history…a few weeks ago, the Information Commissioner’s Office (ICO) announced a series of related fines on firms using illegal telemarketing tactics. Five firms in the appliance warranty insurance sector were fined a total of £405,000. And at least one of them appears to have already gone out of business.

Where is “voice” and how do we position this most effective mode of human communication, within a brand’s customer contact strategy?