Customer
Contact
Insights

Technology & Digital Transformation

AI use cases in 2025 – 7: Pure Voice AI – Rethinking the Role of the Human Agent

Pure Voice AI is the most disruptive contact centre use case yet, replacing agents for certain interactions with fully autonomous, human-like conversations. Beyond efficiency, it promises 24/7 service, smoother demand, and seamless multilingual support, making it a transformative shift for customer experience.

Business Management & Continuity

Are we entering the age of the ‘perma-peak’?

Are we entering the era of “perma-peak”? As demand surges become less predictable, this article explores how contact centres can stay agile with real-time planning, flexible resourcing, and smarter demand management.

Customer Experience

Consumer Duty – What’s next for Contact Centres? 

Consumer Duty isn’t going anywhere and the FCA expects more. This article explores key next steps, with a spotlight on why supply chains and contact centres are now critical to getting it right.

Business Management & Continuity

Location Watch: Jamaica

Long known for its vibrant culture, world-class athletes, and picture-perfect coastlines, Jamaica is now earning recognition as a high-performing destination for business process outsourcing (BPO) and customer experience (CX) services.

Business Management & Continuity

Optimising Your Outbound Contact Centre

Optimising your outbound contact centre with KPIs, strategy, and strong leadership for better performance and engagement.

White Papers

2025: A Year of Difficult Conversations?

Our 2024 ‘Big Conversation’ uncovered key challenges for the year ahead with cross-sector contact centre leaders. One theme dominated: success in 2025 will depend on how well businesses navigate ‘difficult conversations’ – both within their organisations and with their customer and suppliers.